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AI visibility tracking

Track when AI mentions your store, and who it mentions instead

We ask ChatGPT, Google AI Overviews, Gemini and Perplexity the questions shoppers are likely to ask about what you sell, twice a week. See each answer, the brands it mentions instead of you, and the pages it cited.

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Free to start, no card · Plans from $29/month

Asks
Who AI mentions: Burton in 80% of answers, CAPiTA and Jones in 73%, the store in 33%

In your dashboard

What AI said, question by question

An AI answer changes from run to run, so we track how often you're mentioned across many questions, and keep every answer so you can read exactly what AI told the shopper.

1

Every question, on every assistant, twice a week

We write questions shoppers are likely to ask about what you sell: comparisons, price limits, use cases, cheaper alternatives to a brand. You edit them, and we ask each one on ChatGPT and Google AI Overviews twice a week, with Gemini and Perplexity on Growth. Each question shows how often each assistant mentioned you, and for Shopify stores, where you rank in Shopify Catalog.

Snowboard questions, each with its visibility on ChatGPT, Google AI Overviews and Shopify Catalog

2

Read each answer word for word

Open a question to read every assistant's full answer, not a summary of it. For "best premium snowboard under $650", ChatGPT's top pick was the Jones Frontier 2.0 at $549.95, bought at evo.com. Each answer shows whether it mentioned you, in what position, and whether it cited one of your pages.

ChatGPT's full answer to "best premium snowboard under $650", which doesn't mention the store

3

See which products AI picks, the price it quotes, and where it sends the buyer

Each answer lists the products it named, the brand behind each one, and where it sent the buyer. Here three of the five went to evo.com, a retailer, not the brand's own store. When AI quotes a price for one of your products, we check it against every variant on your live product page and flag it when it's wrong.

The five products ChatGPT named, their brands, where it sent the buyer, and the prices it quoted

4

Find the pages AI relied on when it skipped you

Cited pages lists every page AI used as a source and how often, split three ways: pages that mention you, pages in answers that didn't mention you, and stores and marketplaces cited without you. The buyer's guides and reviews on that list are the places to get reviewed or listed next.

Buyer's guides and reviews AI cited in answers that didn't mention the store

How it works

Add your store. See the answers.

No code or theme edits. Your first answers arrive the same day.

  1. 1

    Add your store

    Enter your store URL, or install the Shopify app. We read your catalog from your sitemap.

  2. 2

    Review your questions

    We write questions shoppers are likely to ask, from your catalog. Edit them or add your own.

  3. 3

    Read the answers

    The same day, then twice a week on paid plans: who AI mentions, the pages it cited, where it sends the buyer.

Start free or get a one-time AI audit, $49

See all plans · On Shopify? Use the app

Pair with

Visibility tells you the result. These help explain it.

AI Readiness

Check whether AI can reach your product pages

A storefront password, crawlers blocked in robots.txt, or missing product data keeps AI from using a page. Start with the free check, no signup.

AI Traffic

See the AI visits that reach your store

Visibility is what AI says. AI Traffic is what reaches your storefront: visits from ChatGPT and Perplexity answers, and AI bots crawling your pages, in one timeline.

Frequently asked questions

Live, with web search on, the way a shopper would: ChatGPT through OpenAI's API (gpt-5.6-luna with web search), Gemini 2.5 Flash with Google Search grounding, and Perplexity Sonar. For Google AI Overviews we read the real google.com results page for your store's country and language, and take the Overview and the pages it cited. You see the answer a shopper would have seen, not a cached or simulated one.
From your catalog. We write questions shoppers are likely to ask about what you sell (comparisons, price limits, use cases, alternatives to a brand), and you review them before the first run. You can edit, add or remove any question at any time.
Mentioned means the answer names your brand or one of your products. Cited means one of your pages is among the pages the answer cited as its sources. AI often mentions a brand without citing its site, and cites a page without mentioning the store, so we count the two separately.
Twice a week, on Monday and Thursday, on every paid plan, and you can start a run yourself within your plan. The free plan includes one audit of 15 questions.
ChatGPT and Google AI Overviews on every plan, the free one included. Growth, Agency and the one-time AI audit add Gemini and Perplexity. We add an assistant only when we can ask it the way shoppers do, with web search on.
For every question we read the real google.com results page for your store's country and language, then record whether Google showed an AI Overview, whether it mentioned your store (including as a Google Shopping product card), and which pages it cited. When Google shows no Overview, we mark it No Overview instead of counting it as a miss. Gemini is reported separately, because the two mention different brands most of the time.
Ahrefs and Semrush are built around Google keywords: where you rank, and whether an AI Overview appears for a keyword you track. We start from questions shoppers are likely to ask about your products, ask ChatGPT, Gemini and Perplexity as well as Google's AI Overview, and show who was mentioned instead and which pages AI cited. An AI answer has no fixed rank, because it changes with the wording and from run to run, so we report how often you are mentioned and cited across many questions and runs.

The words we use, like mentioned and cited, are defined in the glossary.

See what AI tells your shoppers

Add your store and your first answers arrive the same day. Free to start, no card.

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