AI Visibility · Built for online stores
Works with
Magento Magento Shopify Shopify + any storefront

See which of your products
AI actually recommends

Run real buyer prompts through ChatGPT, Google AI Overviews, Gemini, and Perplexity. See which products get named, which competitor wins instead, and what to fix.

We track
ChatGPT ChatGPT Google AI Overviews AI Overviews Gemini Gemini Perplexity Perplexity + more soon

AI Visibility

Last run 17 hours ago · Next scheduled Monday

Visibility
69 /100
Mention rate, discounted for low positions
Share of voice
24 %
You 13 · others 42
Mentions
8 /15
Avg position #1
Sentiment
65 /100
5 rec'd · 5 compared
All prompt results 15 prompts
Prompt
ChatGPT
Gemini
best infrared sauna blanket under £400
Not mentioned
Mentioned
best place to order an infrared sauna blanket in GB
Not mentioned
Not mentioned
best red light therapy devices for wellness
Not mentioned
Not mentioned
best solution for pain relief using red light therapy
Not mentioned
Not mentioned
does northpeak ship to addresses in Great Britain
#1
#1
infrared sauna blanket with adjustable temperature
Mentioned
Not mentioned

The problem

There's no Search Console for ChatGPT

People ask AI for recommendations before they ever open a search engine — and most brands have zero visibility into whether they're the ones being named. If you sell products, it gets worse: the answer names a specific item, not just a company.

ChatGPT ChatGPT
What's the best running shoe under $100 for flat feet?

Top picks for stability and value:

1
StrideMax Pace 2
Best stability under $100
2
Cloudline Glide
Great for daily training
3
Terra Run Flex
Wide-foot friendly
Sources RunReview GearLab FleetTrack
Your store isn't mentioned

Real prompts a shopper might run today:

› "What's the best running shoe under $100 for flat feet?"
› "Recommend an espresso machine for a small kitchen, under $500."
› "I need a winter coat for hiking in the Pacific Northwest."

These get answered with specific product and brand names. If you're not in the answer, the buyer never sees you — and you'll never know it happened.

Product-level visibility

Not "brand mentions." Which products win.

A brand mention count doesn't help much when you sell hundreds of products. We attribute every citation to the exact product page, so you know which products AI loves, which never surface, and which competitor is winning instead.

Your pages in AI search

5 of 61 tracked pages linked by AI · last run

NORTHPEAK | Elevate You Homepage
northpeak.com
best infrared sauna blanket under £400 is northpeak better than RadiantCo
100
readiness
5x cited
NORTHPEAK Infrared Sauna Blanket + FREE Kit Product
northpeak.com/products/sauna-blanket
northpeak vs Lumalux for sauna blankets
97
readiness
1x cited
NORTHPEAK LED Mask · Light Therapy Mask Product
northpeak.com/products/led-mask
northpeak vs TheraGlow for LED masks
97
readiness
1x cited
Does Infrared Light Make You Happy? Other
northpeak.com/blogs/news/infrared-light
sauna blanket with adjustable temperature
100
readiness
1x cited
Engines · latest run
ChatGPT 40%
avg #1.2
Gemini 47%
avg #1.5

Product coverage

"AI cites 12 of your 84 tracked products," with the never-cited list as your opportunity backlog.

Share of voice vs competitors

Who AI recommends instead, per prompt, with the page that won.

Performance by buyer intent

Cite rate per query type (comparison, best-for, budget) so you know where to push.

Competitor intelligence

See exactly who AI recommends instead

Every run surfaces the brands AI keeps naming for your queries — including competitors you never told us about. We score their pages and explain, in plain English, why they're getting cited and you aren't.

Who AI cited this run
Tracking 3 Mentioned by AI 0 Their avg readiness 93 Your mention rate 53%
r
radiantco.com Not mentioned
1 page scanned · 0 cited
97
readiness
l
lumalux.com Not mentioned
1 page scanned · 0 cited
93
readiness
t
theraglow.com Not mentioned
1 page scanned · 0 cited
90
readiness
Other competitors found in the last AI results — track the ones in your niche.
glowwell.com + Track vitabeam.co.uk + Track aurahealth.com + Track novaglow.com + Track heatwise.co.uk + Track puralight.com + Track restoreco.com + Track
AI summary Northpeak has strong brand trust but lacks visibility for category queries.
Working
  • • Cited for brand reliability & UK shipping queries.
  • • Wins direct brand comparisons vs RadiantCo, Lumalux.
Needs attention
  • • Not cited for "best …" category queries — competitors dominate.
  • • Product pages miss structured offer & rating data.

Discovered competitors

Brands AI names that you didn't track, found automatically.

Readiness comparison

Their page scores next to yours, so you see the gap.

AI "why they won" summary

What's working for them and what you need to fix.

How it works

Connect your store, prompts run themselves

1

Drop in your store URL

We import your sitemap, classify pages, and pull your product categories — no install, no code.

2

Prompts auto-generate

An LLM writes buyer-shaped shopping queries from your catalog. Edit, add your own, or start from scratch.

3

Track, every week

Each prompt runs in ChatGPT and Google AI Overviews, plus Gemini and Perplexity on Growth. We parse mentions, citations, sentiment, and competitors.

What we actually find

Not just whether AI names you. What it gets wrong.

From reports we ran on real stores in September 2026. Names withheld; every finding checked against the raw AI answer.

ChatGPT Exhibit A
best telescoping lanterns for camping
  1. #1 Your lantern, model A Reseller · Chile · CLP ✕
  2. #2 Your lantern, model B Reseller · Chile · CLP ✕
  3. #3 Your lantern, model C Your store ✓
  4. #4 Your lantern, model D Reseller · Chile · CLP ✕
  5. #5 Your lantern, model E Reseller · Australia · AUD ✕
Source cited under every product: your homepage

4/5

product links sent the buyer to another country.

ChatGPT ranked the store first and listed five of its lanterns. It read the store's own site, then linked resellers in Chile and Australia. A source check alone would have called this a win.

ChatGPT Exhibit B

best bike panniers for commuting to work

Linked a same-name company

The bag maker was recommended; the link went to an unrelated infrastructure firm’s domain. Both pages were 404s.

AI Overviews Exhibit C

what size bell tent for a family of four

Used your video, named no one

The answer’s sources include the tent maker’s own size-comparison video. The brand is never mentioned.

AI Overviews Exhibit D

highest-rated low-sugar granola

Cited your award, picked KIND

It cited a food magazine whose “best paleo granola” is the store’s, then recommended KIND and Ratio. Seen in 5 of the first 25 stores.

Prices: we check every price AI quotes against every variant on your live page. In September's reports, all 6 quotes we could verify were correct; when one isn't, the report shows the AI's exact words next to your price.

Where does AI send your buyers?

Your products, the questions shoppers ask, and where every link goes, on ChatGPT and Google AI Overviews.

What you'll see

Visibility, broken down the way stores actually need it

Mention rate per model

% of prompts that mention your store, engine by engine: ChatGPT, Google AI Overviews, Gemini, and Perplexity. Find your strongest one — and where you're invisible.

Your products in AI search

Most-cited products plus the never-cited opportunity list — the exact pages to prioritize for your next visibility push.

Lost prompts, diagnosed

Queries that should mention you but don't — each with the full AI response, the competitor that won, and a recommended product fix.

Competitor visibility

Tracked competitors plus newly discovered ones AI keeps naming. Your AI search competitive set, surfaced automatically.

Citation tracking

When AI cites a URL, we capture it — yours and competitors'. On paid plans we score the cited competitor pages so you see what they did right.

Trend over time

Run-over-run change so you can tie visibility shifts to specific changes — schema fixes, new content, robots.txt updates.

The full picture

One platform, one loop — not three tools

Readiness, visibility, and traffic are the same job from three angles. Get your store readable, see where AI cites you, then measure the clicks it sends back — each step feeds the next.

Frequently asked questions

AI visibility is whether your store and products get named when shoppers ask AI assistants like ChatGPT, Gemini, and Perplexity for recommendations, or when Google answers their search with an AI Overview. Unlike a Google rank, there's no fixed position: answers vary by phrasing and run, so we measure mention rate, citation rate, and competitor share across many runs.
AI readiness scores whether your pages are set up for AI engines to crawl, understand, and cite them — schema, crawler access, content depth, and related technical checks. AI visibility measures whether you actually show up in answers when shoppers ask. Readiness is the foundation; visibility is the result. We connect them so a lost prompt points at the page fix, not just the gap.
Several tools now track products, not only brand names: Peec and Profound both track products in ChatGPT's shopping results, and Peec compares the shopping carousel price with your catalog price. SearchMention differs in a few specific ways. We check the price AI quotes in its written answer (ChatGPT and Google AI Overviews) against every variant price on your live product page. We show where AI sends the buyer: which domain each product link and source link goes to, whether that's your store, Amazon, a reseller, another country's storefront, or a dead page. Every finding is checked against the raw AI answer and your own product page, not just scored. And we work with Magento and WooCommerce stores as well as Shopify. If you want brand analytics across more engines, those tools cover more ground.
We call each AI provider directly with web search enabled — OpenAI Responses API for ChatGPT (gpt-4.1-mini with web_search), Gemini 2.5 Flash with Google Search grounding, and Perplexity Sonar on Growth. For Google AI Overviews we read the real google.com results page for your market. You see what a real shopper would see, not a cached or simulated answer.
We auto-generate them from your catalog. After importing your sitemap and classifying pages, an LLM writes buyer-shaped shopping queries based on your product categories. You can edit, add, or remove any prompt.
No. Drop in your store URL and we import your sitemap automatically — no app, theme edit, or code required. (AI Traffic analytics is the one optional add-on that uses a lightweight integration.)
We work with Shopify, WooCommerce, Magento, BigCommerce, PrestaShop, and custom storefronts. The free trial and Starter run ChatGPT and Google AI Overviews, and Growth and Agency add Gemini and Perplexity. Claude and others are on the roadmap.
Yes, on Starter and above. For every tracked prompt we read the real google.com results page for your store's country and language, then record whether Google showed an AI Overview, whether it named your store (including as a Google Shopping product card), and which sources it cited. When Google shows no Overview for a search, we mark it No Overview instead of counting it as a miss. This is separate from Gemini: the two name different brands most of the time, so we report them as separate engines.

Find out what AI says about your store

Connect your store and we'll generate prompts and run your first batch the same day. Free to start.

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